Party Hair with Sabrina Dijkman
With the festive season upon us, UK salons and stylists must gear up for the busiest time of the year. Sabrina Dijkman, ALTERNA Ambassador, shares her top party hairstyles. Read more
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Unlocking the Secret to Glass-Like Shine
Welcome to the world of luxurious haircare where the promise of a salon-worthy, glass-like shine is no longer a distant dream. ALTERNA’s groundbreaking launch, the Caviar Anti-Aging Restructuring Bond Repair Intensive Leave-In Masque, is turning heads with its bold claims. Read more
Wow Your Date with These Gorgeous Hair Ideas for Valentine’s 2024
Valentine’s Day is just around the corner, and you want to look your best for your special someone. Whether you’re planning a cozy night in or a glamorous night out, you need a hairstyle that matches your mood and outfit. That’s why we’ve asked Sabrina Dijkman, Alterna Ambassador and expert hairstylist, to share her tips and tricks for creating three perfect styles for Valentine’s 2024. Read more
January Hair Detox
January is the perfect time for clients to consider giving their hair a detox, injecting moisture back into their hair they may have lost from over styling during the festive season and from the effects of the winter weather Read more
The Evolution of Curl Care
The great thing about curls is that they can be worn in so many different ways. One day it’s a slicked updo complete with curly ponytail – the next it can be a messy top knot or braids Read more
My Hair. My Canvas. Textures & Curls: The new collection from ALTERNA
Alterna, a visionary creator of luxury haircare products formulated without harsh chemicals and additives, announces the launch of its Textures & Curls collection from My Hair. My Canvas., Alterna’s 100% vegan linecelebrating self-care and self-expression. …
Wet Bob How-to
Slicked-back glamour is one of the hottest trends this summer. Follow our guide to get this amazing wet-look bob. Read more
How to keep hair moisturised and looking incredible during the summer months
During summer, clients are looking for the very best hair products to care for their damaged strands that are lacking lustre, and that’s where ALTERNA’s summer holiday hair heroes come in. Read more
Training event for ALTERNA products
UK exclusive distributors of ALTERNA, Salon Promotions, recently held an ALTERNA Discovery Event at the Salon Promotions Academy. The day covered products, social media and live demonstrations. Read more
Date Night Hair Suggestions for 2022
With Valentine’s just around the corner, ALTERNA Ambassador, Sabrina Dijkman, has provided us with some fantastic date night hair inspiration for clients and steps on how to create the looks in the salon! Read more
Let’s Hydrate our Hair for Autumn
JOANA NEVES from ALTERNA EUROPE shares her top 5 for the cooler season The cold weather during the autumn/winter months can cause our clients hair to become dry and brittle whilst also lacking lustre. With …
Summer Styling Feature
Joana Neves from ALTERNA Europe talks us through some of her favourite summer 2021 styling looks and gives us key steps on how to achieve them. Read more