This 12 month mentoring programme offers a wide range of educational opportunities, on-stage platform work and backstage work at some of the biggest events in the industry, including
Salon International and the TrendVision Award UK & Ireland Final!
The year long journey kicks off with an incredible week long bootcamp, working with inspirational Wella Guest Artists and valued at £4000!
ENTRY DEADLINE: Thursday 2 June 2016 at 5pm
“Bootcamp Week was amazing. From the inspirational days led by industry icons to learning about presentation skills and working under pressure as a team – it was all fantastic! The experience gave us all a taster of our year ahead together and it was great getting to know one another. The whole week was perfect!”
Heather Shaw, Francesco Group (Generation NOW Team Member 2015/16)
Launched in 2010, Generation NOW is a 12 month mentoring programme offering a wide range of educational opportunities and on-stage platform work at some of the biggest events in the industry, working with inspirational Wella Guest Artists.
Key Dates
Auditions – LONDON: Monday 4 July 2016
Auditions – MANCHESTER: Tuesday 5 July 2016
Auditions – DUBLIN: Friday 8 July 2016
Bootcamp Week: w/c Monday 1 August 2016